Price is a Filter

I wish it didn’t come down to money.
Money isn’t why I do this work.
But it’s naive to pretend it doesn’t matter.

Stone is expensive. The work is hard.
My time, like yours, is finite.
It takes money to keep the wheels turning.

Money becomes a filter.
It helps decide which projects move forward and which ones don’t.
Who I get to work with. What I get to build.

There have been many potential clients I’m sure I would’ve loved working with, but I’ve had to say no when budgets and the reality of costs don’t line up.

The truth is, my work, like yours, isn’t for everyone.
Nor should it be.
I still feel weird about that.

It’s for a small pool of people who meet a few key criteria:
They love stone.
They’re good to work with.
They have the resources to bring a project to life.
And somehow, they have to have found me.

Price narrows the field.
It’s a necessary filter.